SPOTIFY - PHASE iV TRIAL
SPOTIFY
PLAY IT FORWARD
Makes donating money as easy as listening to music.
Gen Z may be broke, but that doesn’t stop them from wanting to make the world a better place. They expect the artists they support to do the same. Play It Forward is a new feature that turns streams into donations. It lets artists donate with their songs and listeners donate with their streams. Together, without changing a thing about their routine, they make the world a better place.
Makes donating money as easy as listening to music.
Gen Z may be broke, but that doesn't deter them from wanting to make the world a better place. They expect the artists they support to do the same. Play It Forward is a new feature that turns streams into donations. It lets artists donate with their songs and listeners donate with their streams. Together, without changing a thing about their routine, they make the world a better place.
[OOH]
[OOH]
It's this easy to be donating while going about your day.
It's this easy to be donating while going about your day.
SPOTIFY - PLAY IT FORWARD
Makes donating money as easy as listening to music.
Gen Z may be broke, but that doesn’t stop them from wanting to make the world a better place. They expect the artists they support to do the same. Play It Forward is a new feature that turns streams into donations. It lets artists donate with their songs and listeners donate with their streams. Together, without changing a thing about their routine, they make the world a better place.